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Behavioral Go-to-Market Intelligence

Transform your outreach strategy with Signal's precision targeting, then scale with Pipeline's managed behavioral intelligence. Get clarity before velocity.

Signal by Genie
"Before you scale, know who listens."
Diagnostic + strategy layer that builds precision-aligned behavioral go-to-market plans. The 'clarity before velocity' phase.
Pipeline by Genie
"We don't just find your leads - we understand them."
Fully managed outbound and inbound lead pipeline built using Genie BRM technology for behavioral precision.
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Signal by Genie

Before you scale, know who listens. Signal builds precision-aligned behavioral go-to-market plans through three strategic phases.

1
Behavioral Targeting Map
Define the "who" through behavioral reasoning, not just firmographics.
  • BRM-driven ICP modeling
  • Tiered market segmentation by behavioral resonance
  • Hidden psychographics (urgency vs optionality buyers, analytic vs intuitive deciders)
  • X-ray of market decision psychology using Genie Codex

Deliverables:

  • Visual buyer matrix
  • BRM archetypes
  • Opportunity segmentation map (with dollar-weighted potential)
2
Resonance Blueprint
What language, timing, and format do they respond to?
  • Echo-style message calibration (3 message tracks per persona)
  • Best channel/timing recommendations per persona (email, LinkedIn, etc.)
  • Voice-matching protocol for founders or sales reps
  • AI-generated talk track / tone matching examples
  • Brand snapshot: how your brand is perceived vs how it should speak

Deliverables:

  • Resonance Brief (voice, tone, timing)
  • Sample scripts (cold emails, connection request, opener)
  • Tone overlay (BRM vs your current brand tone)
3
Infrastructure Readiness Check
Are your tools, content, and workflows ready to support intelligent scale?
  • CRM audit (HubSpot, Salesforce, etc.)
  • Outreach tech stack readiness (Apollo, Instantly, Clay, etc.)
  • Behavioral tag system (custom field architecture + Genie recommendations)
  • Content gap analysis (founder letter, landing page resonance, credibility stack)
  • Optional: Genie set up for CRM syncing + bridge mode

Deliverables:

  • Infra Readiness Scorecard
  • Genie Stack Map (tools + tagging)
  • Recommended Fixes & Prioritized List

Pipeline by Genie

We don't just find your leads - we understand them. A fully managed outbound and inbound lead pipeline built using Genie BRM technology.

1
Onboarding & Modeling
  • Genie BRM builds the ideal customer profile (ICP)
  • Custom behavioral reasoning profile for each segment
2
Asset Generation
  • Echo creates high-resonance cold messaging
  • Genie maps tone + triggers for each persona
  • Option to auto-deploy into your HubSpot, Salesforce, or Apollo
3
Signal-Aligned Target (S-AT) Engine Setup
  • Contact sourcing or enrichment based on BRM traits
  • Sequence buildout with behaviorally timed touches
  • Dynamic rewrite engine adjusts messaging weekly
4
Execution + Feedback
  • Outbound runs through Genie-managed domains or customer infrastructure
  • Real-time reporting dashboard (Bridge integration)
  • Pulse monitors resonance/response tone and recommends next-best-actions

What Makes It Different?

Genie's behavioral layer eliminates guesswork:

Timing Mesh

Sends when recipients are most open

Message Matching

Language shaped by recipient psychology

Live Rewrite Engine

Adapts to market shifts and intent signals

No more static drip campaigns or cold scraping. This pipeline listens.

Signal Pricing

Choose the right diagnostic and strategy package for your business size and needs

Signal Lite
Solopreneurs, indie founders
$1,495
Essential foundation for your startup
  • 1 persona analysis
  • 1 message track
  • 1 CRM audit
  • Basic behavioral targeting map
  • Resonance brief
Get Started
Most Popular
Signal Core
Startups, GTM teams
$3,995
Complete diagnostic and strategy package
  • 3 personas analysis
  • Full blueprint
  • CRM/Stack audit
  • Complete behavioral targeting map
  • Resonance blueprint with 3 message tracks
  • Infrastructure readiness check
Get Started
Signal Enterprise
Agencies, portcos
$7,500+
Full enterprise solution with voice mapping
  • 5 personas analysis
  • Voice-mapping session
  • Rollout plan
  • Advanced BRM modeling
  • Complete infrastructure audit
  • Custom Genie setup
Get Started

Pipeline Pricing

Fully managed behavioral lead generation with scalable monthly packages

Spark
Solopreneurs, consultants
$2,995/mo
Essential pipeline for growing businesses
  • 200 S-AT/Mo
  • 1 ICP
  • 2 sequences
  • Reporting dashboard
  • Email outreach
Get Started
Most Popular
Momentum
Startups, agencies
$6,995/mo
Complete pipeline with CRM integration
  • 500 S-AT/Mo
  • 3 ICPs
  • Full CRM integration
  • Multi-channel outreach
  • Weekly optimization
  • Real-time reporting
Get Started
Velocity
Growth teams, Series A+
$12,000/mo
Advanced pipeline with dynamic optimization
  • 1,000+ S-AT/Mo
  • Dynamic rewrite engine
  • Full BRM mapping
  • Advanced behavioral targeting
  • Custom sequences
  • Priority support
Get Started
Custom
Enterprise / verticals
$25K+/mo
Enterprise-grade behavioral pipeline
  • Custom campaigns
  • Embedded Genie agent
  • Multi-channel orchestration
  • Dedicated success manager
  • Custom integrations
Contact Sales

Optional Add-ons

Enhance your Signal and Pipeline services with specialized features

Echo Custom
Bespoke founder voice modeling for authentic personal messaging
Bridge Integration
Sync with Salesforce, HubSpot, Pipedrive and other CRM systems
Loop Insights
Weekly behavioral summary of prospects and engagement patterns
Appointment Setting
SDR-as-a-service for qualified lead conversion and booking
Landing Page Build
BRM-optimized landing pages for maximum conversion rates

Ready to Transform Your Go-to-Market?

Start with Signal to get clarity on who listens, then scale with Pipeline's behavioral intelligence.

The perfect flow: Signal > Pipeline > Echo Engine / Genie Subscription

Get Started > Book a Demo